Recently I tried out a new venture, I think you’d call it. I started a shopify store and attempted to make a successful dropshipping website. I spent a little over a month working on it and found out that it’s pretty expensive this day and age to get a store like that going, especially if you’re using ads to drive traffic to your site.
After a month of trying, I decided that I couldn’t currently afford to keep throwing money into this store while I’m also trying to pay for a wedding and save for my future. So with much wrestling against myself I decided I was going to close up shop, for now.
Don’t Give Up
So something I’ve been learning as I continue working on this blog and on other ideas and plans I’m making is that you’re going to have some ideas or try some things that don’t really pay off. You have to take each experience like that as a lesson learned to apply your new knowledge to the next thing you’re going to try or to something that’s maybe already successful.
The most important thing in all of this is that you don’t get discouraged and don’t give up. You have to keep moving forward and trying new things or reiterating on the ones you have now to pivot what you’re doing.
When do I quit?
So how do you know when is the right time to say, this isn’t working and I really need to move on and try something else? Well I know that there really isn’t a definitive time for you to quit trying with an idea. I do know that for me, the time was when I realized that I was going to spend an arm and a leg on ads for minimal returns at best, until I figured out what was going to stick with my online store.
For something like a blog, the only real cost that I have is the upfront cost of starting the blog and then some time. For YouTube it’s an even lower cost to get started because you just need an account and the use of a smartphone, which most of us have these days, to get yourself started making some videos.
The term I’ve heard a lot of people use is sweat equity. Basically this means that instead of spending money on something, you spend time and energy, usually in the case of a blog or YouTube quite a bit of it, to get yourself into making money with these. These are the current ventures that I am working on because I can spend as long as I need making them and getting them traffic with minimal cost.
Meaningful Content is Key
What I realize while writing this post, is that you are never held back by finances when it comes to starting a business or becoming successful in some way online.
I listen to quite a lot of Gary Vaynerchuck videos, and one of the things he says most often is that in this era of technology and social media people who want to rise above the rest should be posting 15 to 17 meaningful pieces of content every single day on different social media sites.
He says in a recent video that even 100 pieces of content per day is the best idea because you should be putting out many variants on your content to reach different demographics of people.
I am currently not even close to that goal or even the first one. I am trying to hone in my skills so I can become the master of one platform and continue to add more platforms to my overall strategy. My two main platforms I work on currently are WordPress with this blog and another I’m working on and Pinterest, to make pins that drive traffic to my blog.
So while I do wholeheartedly agree with Gary, because I’ve seen and heard the things he’s done, I think that when he says meaningful content we need to be super focused on getting those meaningful content pieces dialed in instead of taking a shotgun approach to getting as much content out as possible.
So what do we do with all this information? How do we apply the things I’ve talked about here into our lives? Here’s a couple of quick thoughts to help you apply these things into your life.
- Choose one topic or idea
- Are you good at writing or expressing yourself in a unique way?
- What can you start right now, with minimal or not cost?
- Do you see yourself doing this long term?
- Practice makes perfect
- Meaningful content is key
- Expand your content slowly, on one platform at a time
- If something is draining you of money, consider taking a step back to re-evaluate
- Don’t give up on yourself if you aren’t blowing up in the beginning
These are just a few things to think about when you’re beginning your adventure in starting a career online. There are a whole host of things that you could do online that I haven’t even talked about here including freelancing, virtual assistant work, advertisement agency for local businesses and so much more.
I want you guys to leave this post with your mind stirring about what you can do to get yourself started in the online world. I want you to believe that you can jump into this great big world of technology and social media and become successful. It keeps me going everyday, knowing that my hard work will pay off in the end and I will be able to teach others how to do it as well.
What can you do today, to get yourself started in making money online or starting your own online business?